At Packaging Innovations 2026, held at the NEC Birmingham, Reflex Packaging Solutions officially launched Reflex-Ultrarap™, our new pallet wrapping system designed to improve efficiency, safety and sustainability in high-throughput warehouse environments
Warehouse and distribution operations are under increasing pressure. Teams are expected to move faster, reduce waste, improve safety and hit sustainability targets, all while controlling costs.
Reflex-Ultrarap™ has been developed to meet those challenges head-on.
Re-engineering Manual Pallet Wrapping
Traditional manual pallet wrapping can be inconsistent, labour-intensive and physically demanding. Reflex-Ultrarap™ transforms this everyday task into a more controlled, standardised and efficient process.
The system consists of a lightweight, ergonomic handheld applicator loaded with 100% recyclable stretch film and is designed to integrate seamlessly into existing warehouse operations.
But what makes it different?
Simple. Safe. Sustainable. Streamlined.
Reflex-Ultrarap™ is built around four core pillars.
Simple
The ergonomic applicator is comfortable to use with one hand, quick to reload and easy to store thanks to integrated magnetic ends that attach securely to racking.
Minimal training is required, enabling rapid adoption and immediate productivity gains.
Safe
Manual pallet wrapping can create unnecessary strain and movement risk. Reflex-Ultrarap™ improves posture and movement by allowing operatives to walk forwards rather than backwards, reducing slip and trip risk.
Reduced bending and stretching helps minimise fatigue and back strain, while improved load stability delivers smooth, controlled film application.
Safer working practices without slowing down operations.
Sustainable
Sustainability is no longer optional. Reflex-Ultrarap™ delivers measurable environmental benefits while supporting cost control:
- Around 20% reduction in stretch film usage.
- 800 metres per roll compared to the standard 600 metres.
- Minimum 30% recycled content.
- 100% recyclable stretch film.
The result is reduced waste, fewer reel changes, fewer cardboard cores to dispose of, lower transport impact and reduced Plastic Packaging Tax liability.
Streamlined
Consistency drives performance. Reflex-Ultrarap™ standardises pallet wrapping across operatives, delivering consistent film tension and reduced wrap times regardless of experience.
Businesses can achieve efficiency improvements of up to 40% compared to traditional manual wrapping leading to faster dispatch, improved operational control and reduced material usage.
More Than a Product Launch
Reflex-Ultrarap™ reflects our commitment to innovation across the entire packaging journey, not just in labels, but in the operational processes that protect and deliver products.
By combining performance, safety and sustainability, we are helping customers rethink a routine task and turn it into a smarter, more controlled solution.
Book Your Ultrarap™ Audit
If you would like to see how much time, material and cost your business could save, arrange a no-obligation Ultrarap™ audit with our team.
Get in touch today to discover a simpler, safer and more sustainable way to wrap pallets.



